PostRadar vs. viral.app
Compare PostRadar with viral.app for UGC campaign tracking, creative analytics, creator payouts, and pricing.
Updated September 24, 2026
With viral.app
- Hire creators through a built-in marketplace
- Automated payouts and invoicing
- API, Slack and Discord workflows
- Five platforms, including Snapchat and Facebook
- Starts at $99/month
With PostRadar
- Track posts by handle or link. Creators never sign up
- Tag every post by hook, format, length and CTA
- See which hook and format wins, with small groups hidden
- Payout ledger with the view count locked on a date
- A Monday email: what went up, who is late, what to try next
- Starts at $39/month
viral.app is a campaign operating system. PostRadar is the tracker that tells you what to brief next.
viral.app is built to own the whole creator program: finding creators, posting jobs, onboarding, tracking, paying and reporting. If you want one tool to run all of that, it is a serious option.
PostRadar does less on purpose. You already found your creators. You already pay them. What you don't have is a clean answer to two questions every week: who hasn't posted yet, and which kind of video actually worked. PostRadar is built around those two questions.
The decision is about how much of the program you want software to run
Finding creators
viral.app has a marketplace where you post jobs and creators apply. PostRadar has no marketplace. You bring your own creators, add their handles, and we follow their posts from there.
Creative insight
viral.app has an AI-powered tagging engine across its analytics. PostRadar's whole analytics view is built around one question: which kind of video wins. You spend two seconds per post marking the hook, format, length and call to action, then compare hundreds of posts by hook type in one click. We hide any group with fewer than five posts, so a single lucky video doesn't turn into next week's brief.
Paying creators
viral.app handles payouts and invoicing for you. PostRadar gives you a payout ledger (flat fee, per post, or per 1,000 views) and locks the view count on a date so the number can't change after you pay. You still send the money yourself.
The feature difference that matters
| Feature | PostRadar | viral.app |
|---|---|---|
| TikTok, Instagram Reels, YouTube Shorts | Yes | Yes |
| Snapchat Spotlight, Facebook | No | Yes |
| Track without creator sign-up | Yes | Yes |
| Works when creators don't tag you | Yes | Yes (account tracking) |
| Content tagging | Hook, format, length, CTA (manual, ~2s per post) | AI-powered tagging engine |
| Compare views by hook / format type | Yes | Not listed |
| Small-sample protection (groups under 5 hidden) | Yes | Not listed |
| Post quotas per creator ("who is behind") | Yes | Not listed |
| Payout calculation | Flat, per post, per 1K views | Base fees + performance bonuses |
| View count locked on payout date | Yes | Not listed |
| Sends payouts and invoices | No | Yes |
| Creator marketplace | No | Yes |
| API access | No | Ultra plan and up |
| Weekly digest email | Yes | Slack / Discord alerts |
| Pricing by | Posts tracked, no seats | Videos, creators, jobs |
Choose viral.app if...
You want one platform to source, hire, track and pay creators. You need Snapchat or Facebook coverage, an API, or automated payments and invoices. You have the budget for a $99 to $499/month tool and a team that will use all of it.
Choose PostRadar if...
You already have creators and a spreadsheet that's starting to break. You care most about knowing who is late and which hooks and formats bring views, so next week's brief is based on data instead of a guess. You'd rather pay $39 to $99 a month for that than pay for a marketplace you won't use.
The simple test: if your biggest problem is finding creators, look at viral.app. If your biggest problem is knowing what's working with the creators you have, PostRadar is the better fit.
Pricing
Prices as listed on each site on September 24, 2026. Check their pages for the latest.
| PostRadar | viral.app (monthly billing) | |
|---|---|---|
| Entry plan | Solo, $39/mo: 3 campaigns, 300 posts, 15 creators | Pro, $99/mo: 1,000 videos, 10 creators, 1 job |
| Mid plan | Studio, $99/mo: unlimited campaigns, 2,000 posts, 75 creators | Ultra, $299/mo: 5,000 videos, 50 creators, 2 jobs, API |
| Top plan | Agency, $249/mo: 8,000 posts, 250 creators, multi-brand workspaces | Scale, $499/mo: 20,000 videos, 500 creators, 3 jobs |
| Trial | 7 days, no card | 7 days, no card |
If you run 50 creators, PostRadar Studio is $99/month. The viral.app plan that covers 50 creators is Ultra at $299/month.
Frequently asked questions
What is the main difference between PostRadar and viral.app?
viral.app runs the whole creator program, including hiring and paying creators. PostRadar focuses on tracking posts, creator quotas, and creative analytics (which hook and format win), with a payout ledger you can pay from.
Is PostRadar a viral.app alternative?
Yes, if you already have creators and mainly need tracking, reporting and payout math. No, if you need a creator marketplace or automated payments.
Do my creators need to sign up for PostRadar?
No. Add a handle or paste a link. It works for posts that don't tag you and for faceless accounts.
Does PostRadar support Snapchat or Facebook?
Not today. PostRadar covers TikTok, Instagram Reels and YouTube Shorts.
Is PostRadar live?
PostRadar is opening to the first 10 founders from the waitlist. Join the waitlist.
Want it to do something else?
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