Do my creators need to sign up?

No. You add their handle or paste a link, and we follow the public numbers from there. There is nothing for them to install, approve or log in to. Asking creators to sign up is the step that kills most tools like this, so there isn't one.

Which apps does it work with?

TikTok, Instagram Reels and YouTube Shorts. Those three cover almost all the short video that brings people to an app.

What if my creators do not tag me?

That is the normal case, and it still works. We watch the accounts on your list instead of watching for mentions of your brand. Posts with no tag, and accounts with no face, are covered the same way.

Why not just use a spreadsheet?

A spreadsheet cannot check view counts every day, cannot tell you a creator is two posts short, and cannot compare 400 posts by hook type in one click.

39 dollars a month if you are on your own, 99 once you run a full list of creators, and 249 for agencies handling a few brands. No sales call and no yearly contract.

How does the free trial work?

Seven days on any plan, and you do not need a card. The trial covers one campaign and 500 posts, and exports unlock when you subscribe. The fair test is to load a campaign you already ran and see what it tells you about posts you already know.

How to pay creators per 1,000 views without disputes

CPM payouts break when the number you paid against changes after you paid. How to snapshot billable views, pick a measurement window, and write terms creators accept.

Paying per thousand views solves a real problem. A flat fee pays the same for a post that did 2,000 views and one that did 400,000, and creators who consistently produce the second kind leave for someone who notices. CPM fixes that, and introduces one new failure mode: the number you paid against keeps moving after you have paid.

Why disputes happen

View counts are not final. A post keeps accumulating views for weeks, and platforms also revise counts downward when they filter traffic they consider inauthentic. So there are at least three different honest answers to "how many views did this post get" depending on when you look.

Every dispute in a CPM arrangement is a version of the same argument: the creator is reading a number on their screen today, and you paid against a number you read last Tuesday. Both of you are correct. Nothing in the agreement said which reading counts.

The fix is a snapshot, not a better number

Do not try to find the true view count. Define which reading is contractual, record it, and show it to the creator.

Fix a measurement window. Views counted from publication to a specific cutoff, commonly 7, 14 or 30 days. Longer windows pay more fairly for content with a long tail and slow your payouts down. Fourteen days is a reasonable default for short-form.
Snapshot at the cutoff. Store the number, the timestamp, and where it came from. This row is what you pay against and it never changes afterwards.
Show the creator the same row you used. Most disputes die instantly when the creator can see the figure and its timestamp rather than being told a total.
Say what happens if a post is deleted. If a post comes down before the cutoff, the usual term is that it is not payable. Write it down before it happens, not after.

A live-updating dashboard feels more transparent and is actually worse: if the number on screen changes after payment, you have manufactured an argument. Show the live number and the snapshot separately, clearly labelled.

What rates look like in 2026

Context	Typical range per 1,000 views
Open clipping campaigns	$0.20 to $6, averaging near $1.25
Negotiated creator pods	$1 to $5
TikTok brand campaigns	$3 to $10
Instagram	$5 to $15
YouTube	$10 to $30

The spread within a single platform is wider than the gap between platforms, because it is really pricing the creator's audience quality, not the surface.

Do not cap your best creators

Creator performance follows a power law. In a pod of any size, the top roughly ten per cent will out-produce everyone else combined. A per-post earnings cap is aimed at exactly those people, and its effect is to push your best performers to whoever does not cap them.

The comforting arithmetic is that an uncapped CPM programme carries almost no fixed cost. Creators who do not perform earn very little and cost you very little. You are buying outcomes, so let the outcomes run.

A workable clause

Payment is calculated at $X per 1,000 views, measured 14 days after publication, using the view count recorded at that time. The recorded figure is final and is shared with the creator. Posts removed before the 14-day mark are not payable. There is no cap on earnings.

Four sentences, and it removes essentially every argument this model produces.